{"id":8694,"date":"2026-05-13T15:02:56","date_gmt":"2026-05-13T13:02:56","guid":{"rendered":"https:\/\/www.shakkei.at\/?p=8694"},"modified":"2026-06-01T16:27:23","modified_gmt":"2026-06-01T14:27:23","slug":"das-war-anziehungskraft-2026","status":"publish","type":"post","link":"https:\/\/www.shakkei.at\/de\/blog\/das-war-anziehungskraft-2026\/","title":{"rendered":"Das war ANZIEHUNGSKRAFT 2026"},"content":{"rendered":"<p>Ende April\/Anfang Mai hatten wir im Shakkei Design Store unsere gro\u00dfe Ausstellung \u201eANZIEHUNGSKRAFT \u2013 L\u00f6sungen f\u00fcr Nachhaltigkeit in der Mode\u201c.<\/p>\n<p>Als bewusster Gegenentwurf zur Problembenennung, zeigte die Ausstellung konkrete L\u00f6sungen und stellte sich die Frage, wie Mode neu gedacht werden kann. Die pr\u00e4sentierten Ideen von 14 Labels konnten aufzeigen, dass nachhaltige Mode kein Verzicht, sondern Gestaltungsspielraum ist. Der Fokus lag hier bei konkreten Beispielen und umsetzbaren Strategien.<\/p>\n<p>Vier Fragen leiteten durch den Raum und machten L\u00f6sungen f\u00fcr nachhaltige Mode greifbar:<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<ol>\n<li>Wie kann Mode ohne M\u00fcll entstehen?<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li>Ist die Zukunft der Mode digital?<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li>Ist Konkurrenz \u00fcberholt? Braucht nachhaltige Mode Kooperation?<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<li>Ist Kleidung mehr wert, wenn sie selbst gemacht oder repariert ist?<span class=\"Apple-converted-space\">\u00a0<\/span><\/li>\n<\/ol>\n<p>Genaueres zu diesen Fragen und den L\u00f6sungsans\u00e4tzen unserer teilnehmenden Labels sind hier zu finden: <a href=\"https:\/\/anziehungskraft.framer.website\/\">https:\/\/anziehungskraft.framer.website\/<\/a><span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Wie immer nach einem Event, blicken wir zur\u00fcck und reflektieren, was die Erfolge waren, und welche Aspekte noch verbesserungsw\u00fcrdig sind.<span class=\"Apple-converted-space\">\u00a0<\/span><\/p>\n<p>Es stellt sich die Frage: Was ist denn nun der richtige Weg Mode nachhaltig zu machen und zu konsumieren? Das Ergebnis der Ausstellung und das Feedback der Besucher:innen sagt ganz klar es gibt nicht nur einen richtigen Weg, es gibt mehrere.<\/p>\n<p>Das Interesse an Innovation im Sinne von neuen Techniken, und digitalen L\u00f6sungen ist gro\u00df, aber auch alte Repariertechniken, und der wertsch\u00e4tzende Umgang mit Ressourcen in der Herstellung von Kleidung sind Aspekte, die nicht untersch\u00e4tzt werden d\u00fcrfen. Ganz klar ist auch, dass Zusammenarbeit und geteilte Ressourcen wirkungsvolle Tools zur Umsetzung nachhaltiger Mode sind und immer mehr an Stellenwert gewinnt.<\/p>\n<p>Ein Dankesch\u00f6n geb\u00fchrt allen teilnehmenden Labels und allen Besucher:innen, die sich die Zeit genommen haben, sich mit nachhaltigen Model\u00f6sungen auseinanderzusetzen. Nicht zuletzt m\u00f6chten wir uns auch bei allen bedanken, die beim Er\u00f6ffnungstalk das Wort ergriffen haben! Das gesamte Gespr\u00e4ch findest du hier:<br \/>\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/iO3fv2ZXe2Y?si=4zQ3INQXKcbiBeKj\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ende April\/Anfang Mai hatten wir im Shakkei Design Store unsere gro\u00dfe Ausstellung \u201eANZIEHUNGSKRAFT \u2013 L\u00f6sungen f\u00fcr Nachhaltigkeit in der Mode\u201c. Als bewusster Gegenentwurf zur Problembenennung, zeigte die Ausstellung konkrete L\u00f6sungen und stellte sich die Frage, wie Mode neu gedacht werden kann. Die pr\u00e4sentierten Ideen von 14 Labels konnten aufzeigen, dass nachhaltige Mode kein Verzicht, sondern [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":8695,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[33,14],"tags":[132,68,48,50],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Das war ANZIEHUNGSKRAFT 2026 - Shakkei<\/title>\n<meta name=\"description\" content=\"Nachhaltige Mode aus Wien - Sustainable Fashion from Vienna\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shakkei.at\/de\/blog\/das-war-anziehungskraft-2026\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Das war ANZIEHUNGSKRAFT 2026 - 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